Maestro on the Mic
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Maestro on the Mic
Join host, Dr. Shante Cofield, The Movement Maestro, on a journey to see the bigger picture, find your passion, and discover how movement unites us all. Come move with the Maestro.
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MOTM #725: Do You Actually Need a Website?
If you’re running a business of any kind—whether it’s in-person or online, or whether it’s just you or an entire team—you need a website. Pointing cus...
MOTM #724: Working on Vacation Isn’t a Red Flag
Working on vacation doesn’t always mean that your job is ruining your life. The thing about entrepreneurship is that there’s always *something* you ca...
MOTM #723: “I Can’t Believe I Ever Did That”
There’s something to be said about the nostalgia we have for the past versions of ourselves. I would never in a million years do any of the same shit...
MOTM #722: Joy as an Opportunity
Life is hard enough for so many of us, so if you have any joy to spare, share it. There’s a quote I love, and you’ve probably seen me say it before, t...
MOTM #721: When You Outgrow Your Avatar
Sometimes your ideal clients starts to feel less than ideal. Running a personal brand often means that when you grow as a human being, you outgrow the...
MOTM #720: The Trust-Building Tool You’re Likely Underutilizing
Webinars aren’t dead. Nothing ever truly dies in the online space and more often than not, things come around again many times after they’ve already f...
MOTM #719: The “Secret” to Brevity
Bigger isn’t always better and sometimes brevity packs a punch. If you want to keep things simple, check this episode out. Let’s chat. Welcome to Maes...
MOTM #718: The Dead Internet Theory: Is Anybody Out There?
The internet is dead and we all know it. For the past decade, theories have been made that an increase in algorithms deciding the internet is run has...
MOTM #717: When in Doubt, Truth It Out
It’s true that many people out there need some urgency and scarcity in order to buy from you, but that doesn’t mean you need to lie whenever you’re se...
MOTM #716: Making It Pour When It Rains
There are times for doing less, but I’d like to make a case that there are also times for doing more. I don’t know your life, so you’ll have to decide...
MOTM #715: What AI is Actually Going to Do to Instagram
Let me save you some panic: AI is not destroying Instagram. I’m not anti-AI—I LOVE AI—but I do know that AI is pretty shitty at creating content, and...
MOTM #714: Would You Pay Your Own Prices?
Growth for the sake of growth is the mentality of cancer cells—so why are we running our businesses and economy the same way? I’m not against making g...
MOTM #713: Are You Overcomplicating Your Offers?
If you’re getting potential clients telling you they “aren’t sure where to start” or they “can’t tell the difference” between a few of your offerings,...
MOTM #712: Your Voice is a Competitive Advantage
Your AI writing isn’t as good as you think it is. Sure, it feels like it’s getting the job done, but it sounds both soulless and like every other post...
MOTM #711: Steroids for Marketing
There’s no better marketing than being known as *the* person who does what you do. I stay preaching about niching down, and it’s for a good reason. Wh...
MOTM #710: It’s Never Too Late to Change
Just because something has “always been done” a certain way doesn’t mean it has to stay that way. I hear way too much that “that’s just how it is” or...
MOTM #709: The 5 Things I Look at When I Audit Someone’s Website Messaging
I have a brand new signature offer that I’m so excited about that I want to talk about it more. Your website is one of your business’s most important...
MOTM #708: My Surprise Signature Offer
I have a brand new offer (surprise!) and it’s not one I sought out to make. I had been thinking about creating some sort of new offer as I phased out...
MOTM #707: Promoting Your Business When the World Is on Fire
The world is on fire, yet here we are posting about our little internet businesses. It can feel awkward and incongruent to just keep posting about you...
MOTM #706: Is Instagram Dead?
Posting on Instagram is like playing the slots in Vegas—if you’re expecting to win anything substantial, you’re gonna have a bad time. The algorithms...
MOTM #705: Remember How Your Audience Consumes Content
Sometimes in the process of making content, we can forget about where and how our audiences are consuming content in the first place. People will alwa...
MOTM #704: The Online Business Exit: Knowing When to Shut It Down
Starting an online business doesn’t mean you have to run one forever. I’m big on each of living our best lives. If living your best life means running...
MOTM #703: Messaging 101: Congruency Over Cleverness
You don’t need cutesy names or clever word play to sell your products, you need congruent marketing. Having an alliterative product name doesn’t matte...
MOTM #702: What to Expect When You Start Speaking Up Online
With everything going on in the world and in the US right now, we need more people speaking up. Speaking up and speaking out feels scary and difficult...
MOTM #701: Is Online Business Just an MLM?
In an MLM (or any pyramid scheme for that matter) most people are losing money, and only those at the very top stand to gain anything. Is online busin...
MOTM #700: Get More Followers (with a Twist)
If you want more followers, you need to be a leader. Look, we’re in an epidemic of cowardice so when someone has the gall to stand for something, they...
MOTM #699: A New Direction for the Mafia
The Maestro Mafia is getting an update and by that I mean that it’s mostly staying the same—we’re just doubling down on everything that makes the Mafi...
MOTM #698: What if You Made It Affordable?
Every online business coach out there will tell you to raise your prices, so let me be the one to tell you that there’s nothing wrong with keeping you...
MOTM #697: Are New Year’s Resolutions Bullshit?
There’s always some negative talk around this time of year around New Years resolutions and in my opinion, it’s a tired conversation. If setting a res...
MOTM #696: Building Your Dream Offer
The best part of owning your own business is the fact that you can run this thing however the hell you want. Anything you dream can become your realit...
MOTM #695: 2026 Online Biz Predictions
2026 is just a few short weeks away so I wanted to chat about my online business predictions for the upcoming year and—spoiler alert—they look a hell...
MOTM #694: The Slingshot Slowdown
If you want to do some serious growing, you’re going to have to slow down for a time. It’s like a slingshot—you’ve gotta pull the rubberneck backwards...
MOTM #693: The Tenacity to Change
We all know that change takes time, but sometimes we underestimate how long that time really will be, or we let the fact that it does take so long sab...
MOTM #692: Are You Missing Anything?
There’s plenty of talk about what we might be missing in our relationships, but do you sometimes feel like you’re missing something in your business?...
MOTM #691: Is Selling on Black Friday, Selling Out?
Are you selling out by selling on Black Friday? Maybe! Like all things in online business and life, there’s nuance here, but ultimately it boils down...
MOTM #690: Realistic Expectations for Online Business
The Boss Babes and the Brochachos of the online business space just keep spewing bullshit about what it takes to succeed, and I can’t sit idly by and...
MOTM #689: Who Are You Attracting?
If you’re attracting the perfect clients for your business, then I’m happy for you. But for a lot of people, it takes some trial and error to start ge...
MOTM #688: Grass Farmers and Curious Roots
If you didn’t know, regenerative farming is a practice that aims to restore soil health and natural ecosystems—in other words, to leave the earth bet...
MOTM #687: Do You Know Your Shit?
Businesses are built on solutions to problems, so are you any good at solving problems? Do you know your shit? There are a million ways to market your...
MOTM #686: Why Does Social Media Suck So Much These Days?
I don’t know if you’ve noticed, but the internet sucks now. And when I say the “internet” what I really mean is Instagram and Threads. The algorithm o...